Advertising Authorities, Inc. | Promotional Products & Apparel

Sustainability & Environmental Responsibility: Why it Matters

Feb 17

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

Case Study: This Promotional Product is in the Bag

Oct 25, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

Branding 101: Let’s Talk Logos

Oct 11, 2020

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

It's Party Thyme: 7 Products for Plant Lovers

Aug 14, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

How to Create Buzz Around a Launch With Promo Products

Jul 23, 2020

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...

6 Fun Products for Keeping Kids Occupied at Home

Jun 17, 2020

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Jun 10, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

Case Study: Hay, Where'd You Get That Tote?

Jun 03, 2020

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...

These Are the Tech-Savvy Promotional Products You Are Looking For

May 26, 2020

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Apr 13, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of uniform...

6 Purr-fect Promo Products for Cat Lovers

Mar 08, 2020

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

Case Study: Keep it Cooler

Feb 08, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their empl...

Yes, There's a Difference: Everything You Need to Know About Pens

Sep 03, 2019

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

A Quick Guide to Promotional Bags

Aug 27, 2019

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

Swing, Batter! The Best MLB Promotions

Jul 15, 2019

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...

16 Ways Color Affects Your Branding and Marketing

May 12, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

10 Tweetable Quotes for Motivation

Nov 06, 2018

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

5 Invaluable Marketing Books to Help Grow Your Brand

Sep 03, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

6 Things You're Missing out on by Not Using Promotional Products

Aug 13, 2018

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

Relax and Unwind With These 10 Promo Products

Aug 05, 2018

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

4 Steps to #Winning Social Media

Jul 29, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

Your Brand Is Your Business - Market It!

Jul 01, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

Our Top 10 Favorite Eco-Friendly Products

Jun 24, 2018

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

Graphic Design Terms Everyone Should Know

Apr 06, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...